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Monday, September 13, 2004

Commissioned Reports = Truth, or Advertising

Microsoft Adds to Its Anti-Open-Source Arsenal

Eweek Article
By Mary Jo Foley, Microsoft Watch
September 13, 2004

As its 'Get the Facts' campaign moves into Year 2, Microsoft is set to roll out more commissioned research reports and case studies.

Microsoft Corp.'s anti-open-source 'Get the Facts' campaign is entering its second year. And Microsoft has no intent to change course. Martin Taylor Microsoft's appointed Linux point man and platform strategist is making the rounds and touting yet another Microsoft-commissioned study that Microsoft is using as 'proof' that Windows surpasses Linux in total cost of ownership, security and reliability.

Although some press, analysts and customers have, over the past year, criticized Microsoft's campaign to tout studies for which it paid, Microsoft has no intention to back down from this practice, Taylor said.

'In 2005, our 'Facts' approach won't change an ounce,' Taylor proclaimed. 'Commissioned reports were exactly the right thing to do. We used reputable firms.'

Note: Yes, both Microsoft and the Bush Administration see the virtue of 'commissioned reports' to provide 'proof' of information that supports their views. How convenient is that? And incidentally, what about violations of "Truth in Advertising" provisions of international law, for which Microsoft was previously reprimanded by a UK watchdog group..

Political statements are traditionally exempt from Truth in Advertising regulations, (unfortunately); but not commercial interests.

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