Monday, April 05, 2004

Stymied by Politicians, Wal-Mart Turns to Voters
By JOHN M. BRODER
NY Times
Published: April 5, 2004

INGLEWOOD, Calif., April 2 — As Wal-Mart continues its march across the American landscape, this Los Angeles suburb of 112,000 people is the latest testing ground for the company's exercise of political and marketing muscle.

Inglewood voters go to the polls on Tuesday to decide whether to turn over 60 acres of barren concrete adjacent to the Hollywood Park racetrack to Wal-Mart to create a megastore and a collection of chain shops and restaurants.

The ballot initiative is sponsored by Wal-Mart, which collected more than 10,000 signatures to put the question to voters after the Inglewood City Council blocked the proposed development last year, citing environmental, traffic, labor, public safety and economic concerns.

While Wal-Mart has turned to the ballot in a number of cities and towns to win the right to build its giant emporiums, the Inglewood initiative is significantly different. The proposal would essentially exempt Wal-Mart from all of Inglewood's planning, zoning and environmental regulations, creating a city-within-a-city subject only to its own rules. Wal-Mart has hired an advertising and public relations firm to market the initiative and is spending more than $1 million to support the measure, known as initiative 04-A

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